
DEMAND
DRIVEN
LEADS.


DEMAND
DRIVEN
LEADS.
DEMAND
DRIVEN
LEADS.

FANTASTIC SERVICES
FANTASTIC SERVICES
STANDING OUT
IN A CROWDED MARKET.
STANDING OUT
IN A CROWDED MARKET.
Fantastic Services exists to make everyday living easier for Kiwi homes, but their digital presence didn’t match the standard of their service.
Fantastic Services exists to make everyday living easier for Kiwi homes, but their digital presence didn’t match the standard of their service.
100% Kiwi-owned, they deliver high-quality cleaning with speed, reliability, and attention to detail.
But online, they blended into the noise. They needed a digital presence that didn’t just show cleaning, it showed credibility, trust, and professionalism.
We helped them step out from the feed and become the obvious choice, not just another option.
100% Kiwi-owned, they deliver high-quality cleaning with speed, reliability, and attention to detail.
But online, they blended into the noise. They needed a digital presence that didn’t just show cleaning, it showed credibility, trust, and professionalism.
We helped them step out from the feed and become the obvious choice, not just another option.


THE
CHALLENGE
THE
CHALLENGE
From blending into the feed to becoming the obvious choice.
From blending into the feed to becoming the obvious choice.
From blending into the feed to becoming the obvious choice.
From blending into the feed to becoming the obvious choice. Cleaning ads all look the same , stock images, generic offers, and “free quotes.” Fantastic Services needed to stand out without resorting to discount tactics.
They needed to quickly build trust with a cold audience and target the right people, homeowners and tenants in Dunedin who were ready to book, not random “cleaning enthusiasts” scrolling past.
At the same time, enquiries had to be effortless on mobile. If people couldn’t enquire in under 15 seconds, the lead was gone.
From blending into the feed to becoming the obvious choice. Cleaning ads all look the same , stock images, generic offers, and “free quotes.” Fantastic Services needed to stand out without resorting to discount tactics.
They needed to quickly build trust with a cold audience and target the right people, homeowners and tenants in Dunedin who were ready to book, not random “cleaning enthusiasts” scrolling past.
At the same time, enquiries had to be effortless on mobile. If people couldn’t enquire in under 15 seconds, the lead was gone.
From blending into the feed to becoming the obvious choice. Cleaning ads all look the same , stock images, generic offers, and “free quotes.” Fantastic Services needed to stand out without resorting to discount tactics.
They needed to quickly build trust with a cold audience and target the right people, homeowners and tenants in Dunedin who were ready to book, not random “cleaning enthusiasts” scrolling past.
At the same time, enquiries had to be effortless on mobile. If people couldn’t enquire in under 15 seconds, the lead was gone.


THE
RESULTS
Turning spend into measurable revenue — fast.
Turning spend into measurable revenue fast.
Turning spend into measurable revenue fast.
Within the first week, Meta delivered 13 qualified cleaning leads at an average cost per lead of $10.90. Lead forms were actioned almost immediately, and bookings began coming through in the same week.
As we trimmed audiences and iterated creative, lead quality and engagement improved — driving a +76 ROAS, meaning for every dollar spent, Fantastic Services generated $76 in revenue.
The campaign shifted from a short-term test into a reliable engine for consistent, high-value jobs.
Within the first week, Meta delivered 13 qualified cleaning leads at an average cost per lead of $10.90. Lead forms were actioned almost immediately, and bookings began coming through in the same week.
As we trimmed audiences and iterated creative, lead quality and engagement improved — driving a +76 ROAS, meaning for every dollar spent, Fantastic Services generated $76 in revenue.
The campaign shifted from a short-term test into a reliable engine for consistent, high-value jobs.
Within the first week, Meta delivered 13 qualified cleaning leads at an average cost per lead of $10.90. Lead forms were actioned almost immediately, and bookings began coming through in the same week.
As we trimmed audiences and iterated creative, lead quality and engagement improved — driving a +76 ROAS, meaning for every dollar spent, Fantastic Services generated $76 in revenue.
The campaign shifted from a short-term test into a reliable engine for consistent, high-value jobs.

76 ROAS. Every $1 invested returned $76 in revenue.
76 ROAS. Every $1 invested returned $76 in revenue.



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