L&S agency

FANTASTIC SERVICES

STANDING OUT

IN A CROWDED MARKET.

STANDING OUT

IN A CROWDED MARKET.

Fantastic Services delivers reliable cleaning services across Christchurch.

To generate consistent new enquiries, we launched targeted Meta lead generation campaigns.

100% Kiwi-owned, they deliver high-quality cleaning with speed, reliability, and attention to detail.

But online, they blended into the noise. They needed a digital presence that didn’t just show cleaning, it showed credibility, trust, and professionalism.

We helped them step out from the feed and become the obvious choice, not just another option.

13 Qualified Leads

In the first week.

$6.90

Average cost per lead.

76x

Return on ad spend.

Industry

Cleaning, Residential & Commerical.

Location

Christchurch, New Zealand

Service

Meta Lead Generation

THE

CHALLENGE

THE

CHALLENGE

From blending into the feed to becoming the obvious choice.

From blending into the feed to becoming the obvious choice. Cleaning ads all look the same , stock images, generic offers, and “free quotes.” Fantastic Services needed to stand out without resorting to discount tactics.

They needed to quickly build trust with a cold audience and target the right people, homeowners and tenants in Dunedin who were ready to book, not random “cleaning enthusiasts” scrolling past.

At the same time, enquiries had to be effortless on mobile. If people couldn’t enquire in under 15 seconds, the lead was gone.

They needed to quickly build trust with a cold audience and target the right people, homeowners and tenants in Dunedin who were ready to book, not random “cleaning enthusiasts” scrolling past.

At the same time, enquiries had to be effortless on mobile. If people couldn’t enquire in under 15 seconds, the lead was gone.

THE

RESULTS

THE

RESULTS

Turning spend into measurable revenue, fast.

Within the first week, Meta delivered 13 qualified cleaning leads at an average cost per lead of $10.90. Lead forms were actioned almost immediately, and bookings began coming through in the same week.

As audiences were refined and creatives were iterated, lead quality and engagement improved. This resulted in a 76x return on ad spend, meaning for every dollar spent, Fantastic Services generated $76 in revenue.

What started as a short-term campaign test quickly developed into a reliable system for generating consistent, high-value cleaning jobs.